The war has started. CEO of Activision Blizzard, Bobby Kotick, publicly went on CNBC alleging EA's Battlefield 3 for being a mere PC title and not available on the consoles. Well, that's not true - BF3 will now be widely available for Xbox 360s and PS3s, unlike BF2 or its previous predecessors. Following Kotick's statement, John Riccitiello, CEO of EA, retaliated, saying that Activision was actually afraid of BF3. Hmm..i have a feeling a war has just been declared. This should be interesting (:
Take a look at what both CEO's said to Reuters:
BOBBY KOTICK, CEO, ACTIVISION BLIZZARD
“We just want to stay true to the interest of the Call of Duty fans and we try to not get distracted by what people are doing. I can’t objectively tell you what I think of other products until I see them. Battlefield I’ve only seen on a PC and nobody’s seen it on a console yet. Most of our consumers play games on a console. Until I see it on a console, I wouldn’t be objective on commenting on it.”
JOHN RICCITIELLO, CEO ELECTRONIC ARTS
“It’s the beginning of the war and (Kotick) recognizes they’re going to be threatened. We’re going to have a clash of the titans this fall. The very fact that he’s trying to cast doubt on our game is a perfect example of how we got his goat. In terms of where this goes, we think our PS3 game is better than their Xbox game and our PC game is better than their PC game. If that’s all he’s got to say, it’s obviously going to evaporate as we launch all three. If you went to our press conference, you saw the PS3 footage and the Xbox footage. If Bobby thinks that is PC footage, he’s in real trouble.”
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